AstraZeneca Hub Redesign
Redesigned for usability, The Hub is a SharePoint site that simplifies navigation, centralizes key content, & enhances collaboration between field & headquarters teams.
Overview
The Hub was a SharePoint site used across AstraZeneca’s oncology field teams. My role was UX Designer, responsible for restructuring content, simplifying navigation, and creating prototypes to test new layouts before final deployment.
Challenge
The existing Hub was underused because it:
Contained too many redundant pages (e.g., one for each franchise, even if unused).
Lacked visual appeal and clear organization.
Had poor maintenance, leading to outdated content and low adoption.
Process
Research: Met with Executives, Managers, and Field employees to understand each team’s needs.
Design: Created prototypes in Figma and the SharePoint Development Hub, presenting progress iteratively.
Content Strategy: Gathered essential content for the Field and HQ pages, consolidating information previously scattered across franchises.
Testing & Iteration: Validated layouts with stakeholders, ensuring quick access to key resources and reducing clutter.
Implementation: Migrated finalized content and design from the Development Hub into the live SharePoint Hub.
Solution
The final Hub featured…
Three main sections: Field Central, Headquarters, and Onboarding.
Consolidated pages by teams who work together (e.g., Finance, Project Management) instead of by franchise.
Prioritized usability, functionality, and user happiness with clearer navigation and streamlined access to resources.
Impact
A 413% increase in maximum daily traffic
The redesign improved adoption by making the Hub a go-to resource for both field and HQ employees. Users reported finding content faster, navigating with less frustration, and feeling more motivated to engage with the platform.